augusta road
Augusta Street, or Augusta Road as it is referred
to locally, is located less than a mile from
Greenville’s central business district. This
shopping district is home to a large variety
of high-end specialty shops. Fine clothing
stores, flower shops, health food markets
and decorating resource centers can be found
near old-fashioned hardware stores and a wide
range of restaurants. 
The Augusta Road Business Association (ARBA)
is a coalition of businesses established to
work together for the betterment and the economic
development of the Augusta Road corridor.
ARBA currently has over 70 members and holds
monthly Board meetings. Membership is open
to any business having an interest in Augusta
Road. You can visit the Augusta Road Business
Association web site at www.onlyonaugusta.com
The City of Greenville has partnered with
the Augusta Road Business Association(ARBA)
to facilitate a long term improvement plan
for the area. The improvement project is an
ongoing process that relies heavily on the
active participation of local businesses.
Public improvements included the removal and
replacement of utility poles, the installation
of mast arms at intersections to define the
character of the area, and additional landscaping.
church street
Improvements to Church Street will be based
on the Haynie-Sirrine
Master Plan which calls for Church
Street to be reduced to a four-lane, median
divided
boulevard with street trees and wide sidewalks.
This plan focuses on making Church Street
more pedestrian-friendly and creates a new
neighborhood center at the intersection
of
Church Street and Haynie Street to create
a vibrant 18-hour environment for living,
working and shopping.
laurens road
Laurens Road has become known as the Motor
Mile since it is home to most of the City’s
car dealerships. This busy corridor is also
home to many of the big box retailers in the
area. This commercial corridor was recently
expanded to handle the volume of traffic and
will be the home to the new Automotive Research
Park, part of a joint venture with Clemson
University and BMW. The ICAR (International
Center for Automotive Research) project will
establish the Upstate as the centerpiece of
the motorsport industry. This premier Automotive
and Motorsport Research Center will offer
training and advanced degrees in automotive
engineering and motorsport technology, and
create approximately 20,000 high-paying jobs.
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pleasantburg
drive
Pleasantburg Drive is Greenville’s principle north/south corridor running through the geographic heart of the city.
"Pleasantburg" has seen many uses since it was first established in 1941 and now extends 7.3 miles in length with connections to both I-85 and I-385. It is home to some of the City’s most significant institutions, including the Downtown Airport, Greenville Technical College, Bob Jones University, Carolina First Center, and the University Center.
The City of Greenville is working with the Pleasantburg Drive Business Association to assist property and business owners in marketing the corridor as the location of choice for business, technology and education. A 2001 Market Study identified the area as a potential high-technology corridor. The Pleasantburg Drive Master Plan was completed in 2004 and includes an updated market study, as well as recommendations for the expansion of the Carolina First Center, redevelopment of McAlister Square and the beautification of the corridor. Implementation of the Master Plan is currently underway. The City’s Facade Improvement Program is available to properties within the Pleasantburg Drive Corridor Overlay District. Eligible projects can receive up to $10,000 toward facade improvements. Please call 864-467-4404 for more information.
western corridor
A $24 million dollar roadway expansion project
will be reshaping this commercial corridor
over the next two years. The project includes
the widening of Buncombe Street and the extension
of Stone Avenue to Buncombe Street. Rezoning
of the area has taken place to encourage appropriate
development. Additionally, a recent market
study on the Western Corridor/West Washington
Street area was recently completed. To
review the market study, click here using
Acrobat Reader. To download Acrobat Reader,
click
here.
west washington
A recent traffic study proposed several alternatives
for making West Washington Street a pedestrian
friendly corridor. This includes diagonal
parking, a landscaped median and a narrowing
of the travel lanes. Additionally, an economic
market study to identify businesses and other
uses was recently completed. To
review the market study, click here using
Acrobat Reader. To download Acrobat Reader,
click
here. A master plan and streetscape design
are currently being developed.
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